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Connect product decisions to the deals they create

Create deals from feedback and weight requests by contact revenue data.

Bring customer signal into the workflow your team already uses.

Connected workflow
Kandidly
HubSpot logo

HubSpot ↔ Kandidly

OAuth connection

Overview

Kandidly + HubSpot

HubSpot is where your sales and marketing teams track customer relationships. Connecting it to Kandidly means every feature request is automatically enriched with deal size, lifecycle stage, and account data — giving your product team the business context they need to prioritize what actually matters.

Integration details

Category
CRM
Authentication
OAuth
Connection
Native integration

Deal-weighted prioritization

Feature requests are scored by the combined deal value of all HubSpot contacts who submitted them.

Lifecycle stage context

See whether a feature is being requested by leads, trials, or paying customers — all in one view.

Auto activity logging

When a feature ships, Kandidly logs an activity on every related HubSpot contact record automatically.

Sales visibility into product roadmap

Sales reps can see which of their accounts' requested features are planned, in progress, or shipped.

Custom property mapping

Map any HubSpot contact or company property to Kandidly's customer attributes.

Setup guide

Connect HubSpot to your product workflow

Follow the connection steps for HubSpot, then keep feedback and product work connected in one place.

01

Connect HubSpot via OAuth

In Kandidly Settings → Integrations → HubSpot, click Connect and authorize with your HubSpot account.

02

Map contact and company properties

Map HubSpot properties (deal amount, lifecycle stage, industry) to Kandidly's customer attribute fields.

03

Configure deal linking

Enable Kandidly to link feature requests to HubSpot deals. Sales can see which features are requested by accounts in their pipeline.

04

Set up activity logging

Configure Kandidly to log a HubSpot activity when a feature ships to accounts that requested it.

05

Activate sync

Turn on the integration. HubSpot contact and company data will enrich all existing and new Kandidly feedback records.

Use cases

Make HubSpot part of the feedback loop

Sales uses roadmap to close deals

A prospect is hesitating because they need feature X. Your AE checks Kandidly (via HubSpot), sees it's in Q2, and closes the deal with a confident timeline.

Product prioritizes by pipeline value

Your PM looks at a feature request and sees it's backed by $2.4M in open HubSpot deals. That's the business case right there — no quarterly planning meeting required.

Data flow

Know what moves between the two systems

Keep the integration understandable for product, support, and engineering teams.

HubSpot to Kandidly

Data flowing in

  • Contact name, email, and company
  • Deal amount and stage
  • Lifecycle stage
  • Company industry and size
  • Custom properties

Kandidly to HubSpot

Data flowing out

  • Feature request linked to contact
  • Activity logged on feature ship
  • Roadmap visibility for sales
  • Churn risk signal

Keep exploring

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Ready to connect HubSpot?

Bring customer signal, product decisions, and customer communication into one connected workflow.

Connect your product workflow. Start shipping products.

Kandidly gives your team one AI-powered home for feedback, features, roadmaps, and releases. Less overhead. More momentum.